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Privacy Policy - Sofiqe Ltd

Privacy Policy

This Privacy Policy describes how and when Sofiqe Ltd collects, uses, and shares your personal information when you use our Services. If you have any questions or comments about this Privacy Policy, please contact our data protection officer at

Sofiqe Ltd is an international online platform facilitator, providing a platform that enables registered users ("Users") to buy, rate, and review our products and their information via our website or mobile application. It also allows Users to follow other Users to see their ongoing reviews and connect with social media contacts.

Our address is 27 Old Gloucester Street, London, WC1N 3AX, United Kingdom, and the platform is owned by Sofiqe Ltd, with company registration number 013838126. Contact us at

Data Controller

Sofiqe Ltd, located at the address above, is the Data Controller of processing personal data concerning Users. We comply with the European General Data Protection Regulation in managing your personal data.

Purpose and Legal Basis for Processing

We process your personal data to manage our user relationship with you, including managing your account and providing access to our Platform. This processing is based on:

  • 1. Fulfillment of our contractual obligations when delivering the Platform to you.
  • 2. Your consent, which you provide when using the platform and purchasing our products.
  • 3. Our legitimate interest in improving our platform and services.

We use your personal data to show you personalized marketing messages on our Platform, and to inform you about new features and updates. We do not sell your information. All information can be anonymized at your request.

Categories of Personal Data

We collect personal data you submit, including your contact information, reviews, and purchase history, and track your interaction with the Platform to improve your user experience. We use cookies to enable essential platform functions and enhance your interaction with our services. For more details, see our Cookies section.

Sharing of Data

We may share your personal data with third parties in accordance with our Privacy Policy, but only as necessary to fulfill our services or as required by law. You have the right to access, correct, or delete your personal data, and to restrict or object to our processing of your data.

Data Collection via Mobile Apps

In our mobile apps, we collect data related to your face, eyes, and lips colors to provide personalized makeup recommendations. We also use location data to share daily deals relevant to your location, enhancing your shopping experience. This feature is optional, and location data is used solely for this purpose.


Cookies are small text files stored on your device to recognize it on subsequent visits, enhancing your site navigation and user experience. You may adjust your browser settings to reject cookies, which might affect your use of our website.

Your Rights as a User

You have extensive rights under the General Data Protection Regulation, including the right to access your data and request its deletion. Visit our support page to manage your preferences or to anonymize your data.

Changes to Privacy Policy

We may update this Privacy Policy from time to time. You will be notified of any significant changes and will have the opportunity to review the revised policy before continuing to use our Platform.

Contact Us

If you have any feedback or concerns regarding our Privacy Policy, please contact us by mail at Sofiqe Ltd, 27 Old Gloucester Street, London, WC1N 3AX, United Kingdom or by email at