App Manual

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Welcome to the My Sofiqe App!

Sofiqe is a revolutionary app that makes makeup shopping, color matching, and personalization simple, fun, and intuitive. With the help of AI and augmented reality (AR), Sofiqe brings the best makeup experiences to your fingertips, helping you match products to your complexion with ease.

Whether you are experimenting with new shades, visualizing how makeup will look on your face, or seeking safe recommendations based on allergies, Sofiqe is designed to support your beauty journey with a range of innovative features. The app combines technology and makeup artistry to provide personalized recommendations that are tailored just for you.

Brief Overview of Key Features:

• Personalized Color Matching: Match products to your skin tone using the AI-powered color analysis feature, helping you visualize how each makeup item looks on your face in real-time.
• Scan & Try: Scan products you already own or find in stores to see how they would look on your skin before purchasing.
• Allergy Warnings: The app tracks allergies and provides ingredient alerts for safe product selection.
• VIP Rewards: Earn VIP points by engaging with the app, such as inviting friends, sharing content, and purchasing products, which can be used for discounts and special offers.
• Selection & Looks: Save your favorite products in your selection list and explore pre-designed makeup looks suited to your skin tone and preferences.

Section 1: The Home Screen Menu

The Home Screen is your starting point within the Sofiqe app, offering easy access to your daily updates, current deals, and personalized product recommendations.

Key Features of the Home Screen:

• Welcome Greeting: Each day, the app greets you with a personalized message, letting you know that you're ready to discover new looks and products.
• Deal of the Day: You’ll find a featured product that’s on sale, with a special discount for that day. This section helps you keep up with the latest offers on your favorite makeup items.

Product Recommendations: Sofiqe will suggest products that match your complexion, preferences, and previous activity in the app. These recommendations are personalized just for you.

• Sales and Offers: Special discounts, sales, and promotions are highlighted on the Home Screen to ensure you never miss an opportunity for a great deal.
• Main Menu Navigation: The Home Screen also serves as the main hub for navigating to other key app features. The bottom menu gives you quick access to the Shop, Makeover, and MySofiqe sections, ensuring smooth navigation throughout the app.

How to Navigate the Home Screen:

1. Deal of the Day: Tap on the Deal of the Day to view more details and take advantage of the special offer.
2. Personalized Recommendations: Scroll down to view makeup recommendations based on your previous usage and complexion analysis.
3. Access Other Menus: At the bottom of the screen, you will find icons for navigating to the Shop, Makeover, and MySofiqe sections for further customization and browsing.

The Home Screen is designed to keep you informed and inspire you with new makeup trends, deals, and personalized product suggestions, making it the perfect starting point for your beauty journey.

Summary:

In this section, we introduced you to Sofiqe's key features, focusing on how the Home Screen provides a personalized, easy-to-use experience with quick access to daily deals, product recommendations, and makeup inspiration. Moving forward, we'll dive deeper into the specific menus and functionalities within the app to help you fully utilize its capabilities.

Section 2 - The Shop

Welcome to the Shop Menu

The Shop Menu is where you can explore Sofiqe’s wide range of makeup products, discover new favourites, and make purchases directly through the app. It provides easy navigation and filtering options to help you find the exact product you’re looking for, making your shopping experience smooth and enjoyable.

The Shop Menu also integrates with the app's AI-driven features, such as personalised product matching and recommendations, allowing you to browse products that align with your complexion and preferences.

Key Features of the Shop Menu

Product Categories:

• Explore various product categories such as Foundations, Lipsticks, Blushes, Eyeshadows, Eyebrow Stylers, and more.
• Each category is curated with high-quality products to suit all complexions and styles.

Filters and Sorting:

• Narrow down your search with advanced filters for Skin Tone, Price, Brand, Review Rating, Popularity, and more.
• Customise the product display to suit your preferences for easier navigation.

Try On:

• Preview how a product looks on your face using Sofiqe’s AR feature by tapping Try On under the product. This is a core functionality for experimenting with shades and colours directly on your face.

Product Details:

• Tap on any product to view its details, including:
• Product description
• Ingredients (check for allergens)
• Price
• Review ratings
• VIP Points you can earn for purchasing the product

Add to Bag:

• Easily add products to your shopping bag by tapping Add to Bag from the product page. You can review your selected items in the Shopping Bag and proceed to checkout.

How to Use the Shop Menu

Browse Categories:

• Select a category from the top of the Shop Menu to explore all available products within that category.

Use Filters:

• Tap the filter icon to refine your search. For instance:
• Choose Skin Tone Matching to view products specifically tailored to your complexion.
• Filter by price range to stay within your budget.
• Sort by Popularity or Review Rating to see the most-loved products first.

Try On Products:

• Tap on the Try On button below any product to visualise how it looks on your face using AR technology.
• Experiment with different shades to find your perfect match before making a purchase.

Check Ingredients:

• Select a product and tap Check Ingredients to review its ingredient list. If you have logged allergies, the app will flag any potential allergens to ensure you’re informed about your choices.

Add to Bag:

• When you’ve found a product you love, tap Add to Bag to include it in your shopping cart.
• Access your Shopping Bag anytime to review your selections, apply VIP Points or gift cards, and proceed to checkout.

Special Features

Skin Tone Matching: If you’ve completed an analysis, the app will show products in the Shop Menu that match your unique complexion. These personalised matches help you shop with confidence.

GLAM ELITE VIP Points: Earn GLAM VIP Points with every purchase and redeem them for discounts. The Shop Menu shows how many points you’ll earn with each product, encouraging savings on future purchases.

Favourites and Wishlist:

• Heart your favourite products to add them to your Wishlist for easy access later.
• The Wishlist is perfect for keeping track of items you love but aren’t ready to purchase yet.
• Scan & Try Integration: While browsing in the Shop Menu, you can use the Scan & Try feature under the Pink Button to match colours from products you find in physical shops or your personal collection at home.

Shopping Bag

The Shopping Bag is where you finalise your selections before checkout. Here’s what you can do:

• Review Your Items:
• See all the products you’ve added to the bag with details like shade, price, and quantity.
• Apply VIP Points:
• Use your earned points to get discounts on your total purchase.
• Gift Cards:
• Enter gift card details during checkout to further reduce your total.
• Proceed to Payment:
• Checkout securely using supported payment options, including card payments, PayPal, or instalment services.

Summary

The Shop Menu is the heart of Sofiqe’s shopping experience, offering seamless navigation, advanced filters, and innovative AR features like Try On to simplify your makeup shopping. It’s designed to make finding, testing, and purchasing makeup products as effortless and enjoyable as possible.

1. Section 3: Analysis

The Analysis section of the Sofiqe app is where the magic happens. It enables you to discover personalized makeup recommendations tailored to your complexion, preferences, and even allergies. This section offers dynamic tools that empower you to explore and adjust your selections to find your perfect look.

2. Overview of Analysis Menu

The Analysis Menu helps users perform skin tone and colour analyses, access stored recommendations, and refine their makeup choices. After completing an analysis, users are guided to the My Beauty Previews screen to review and adjust their results.

3. Features in the Analysis Menu
4. Performing an Analysis

You can conduct two types of analyses:

5. Full Skin & Colour Analysis
• Helps determine your skin tone, colour preferences, and makeup needs.
• The app will ask about specific issues (e.g., dryness, uneven tones) you want to address.
• You can input allergies here to receive warnings for potentially unsuitable products.
• The app captures a selfie and analyses your facial features using advanced algorithms.
6. Colour-Only Analysis
• A quicker version that focuses solely on matching colors to your complexion.
• Ideal for users who want fast, accurate recommendations without detailed input.

My Beauty Previews

Once the analysis is complete:

• You’ll be directed to the My Beauty Previews screen, where personalized product recommendations are displayed.
• Products include foundation, lipsticks, eyeshadows, and more.
• Recommendations are organized by category and tailored to your unique profile.

Accessing My Beauty Previews Later

The results of your analysis are saved and can be accessed anytime in the following locations:

1. Immediately after completing the analysis on the My Beauty Previews screen.
2. Analysis Menu: The Results tab leads to the My Beauty Previews screen.
3. My Sofiqe > Natural Me > My Beauty Previews
4. Pink Button > My Beauty Selections

Adjusting Recommendations

The Sofiqe app makes it easy to customize your recommendations:

1. Modify Individual Products:
• Tap on a product from your recommendations to explore alternative shades.
• Use sliders to adjust intensity, brightness, and visibility of the shade on your face.
• Changes made here are saved automatically.
2. Experiment with New Combinations:
• You can swap recommended shades for others that better suit your preferences.
• Adjustments can be made immediately after analysis or later in the My Beauty Selections screen.

Key Highlights

• Dynamic Visualizations: All changes are visualized on your face in real-time, making it easy to see the impact of your adjustments.
• Allergy Safety: The app warns you about products that contain allergens but allows you to proceed if the product is intended for someone else.
• Fun and Flexible: Sofiqe encourages you to experiment with shades and styles, ensuring a playful and satisfying experience.

Section 4: My Sofiqe Menu

The My Sofiqe Menu is your personal hub within the Sofiqe app. This section is designed to help you manage your profile, track VIP points, view your analysis results, explore recommendations, and even invite friends to join in the fun. It's where your personal preferences and history come together to enhance your makeup experience.

Overview of My Sofiqe Menu

The My Sofiqe Menu allows you to:

• Manage your profile and account settings.
• Access saved recommendations through My Beauty Previews.
• Track and use VIP points for discounts.
• Explore your natural beauty preferences through the Natural Me section.
• View your past purchases and shopping activity.

Features in My Sofiqe Menu

1. Account Management

Profile Settings:
Update your personal information, including your name, email, and password.
Add or edit your photo for a personalized touch.

Allergy Input and Management:

• Add or update your allergy information.
• The app keeps track of these details and warns you if a product contains any allergens.
• This ensures that every product you explore or purchase is safe for use.

2. GLAM ELITE VIP Points and Rewards

Track Points:
View your current VIP points balance earned through app activities such as purchases, social media posts, or referrals.

Redeem Points:
Apply your points at checkout for discounts on purchases.
Points can also be accumulated to unlock exclusive offers and rewards.

Invite Friends:
Use the invite feature to refer friends to Sofiqe. Earn bonus VIP points for every successful referral.

3. Natural Me

My Beauty Previews:
Access your analysis results and recommendations.

• Products and shades tailored to your complexion and preferences are saved here.
• Adjustments made in other areas of the app, such as the Pink Button > My Beauty Selections, are reflected here.

Shopping History:
Keep track of past purchases, including products and shades you’ve tried.
This feature makes it easy to reorder your favourite items.

Wishlist:
Add products you’re interested in to your Wishlist for later exploration.

4. Shopping and Recommendations

My Beauty Previews:
A static list of recommendations from your analysis results.
This list is for easy reference and does not allow dynamic adjustments.

Past Purchases:
View all previously purchased items, along with shades and other details.
Reorder easily with just a few clicks.

Key Highlights

• Personalization at Its Best: The My Sofiqe Menu ensures that all your preferences and activities are accessible in one place.
• Rewarding Engagement: Earn and redeem VIP points effortlessly as you explore the app and interact with the Sofiqe community.
• Comprehensive Tracking: From allergies to purchases, everything you need is stored securely and displayed clearly for your convenience.

Section 5: The Pink Button – My Beauty Hub

The Pink Button, located on the main screen, is your gateway to exploring all personalized and interactive features of the Sofiqe app. It's designed to centralize key functionalities for quick access, making your experience intuitive, fun, and efficient.

Overview of the Pink Button

The Pink Button, labelled My Beauty, is the central hub for personalized features. Each sub-menu within this section caters to different aspects of your makeup journey, from visualizing looks to scanning products.

Sub-Menus Within My Beauty

1. My Beauty Selections

What It Does:
Access the products from your analysis results and saved preferences.

• Adjust shades or visibility of products directly in this menu.
• Play with your selected products to create customized looks.

When to Use:
Use this feature when you want to revisit or modify products tailored to your complexion and preferences.

2. My Beauty Scan & Try

What It Does:

• Allows you to scan makeup products you already own or discover in-store.
• Visualize how these products will look on your face using augmented reality.
• Perfect for matching cool new shades you spot in real life.

Important Notes:

• This feature is for external products only and does not include recommendations.
• The app’s advanced technology helps adjust for lighting conditions, but natural variations may still occur.

3. My Beauty Looks

What It Does:
Explore pre-designed makeup looks and bundles curated by professional makeup artists.

• Tailored to your complexion and preferences.
• Choose from casual, bold, or festive styles for any occasion.

Interactive Features:
Apply looks directly to your face in real-time using AR technology.
Save your favourite looks for quick reference later.

4. My Beauty Sale

What It Does:
Discover exclusive sales and discounts on makeup products.

• Filter offers by category, brand, or price.
• Easily add discounted products to your Shopping Bag.

5. My Beauty Reviews

What It Does:
Browse and leave reviews for products you've tried.

• Read community ratings and feedback.
• View your personal ratings for past purchases.

How to Navigate the Pink Button

Tap the Pink Button labelled My Beauty.

Choose a sub-menu from the wheel:

• Selections for saved preferences.
• Scan & Try for external product trials.
• Looks for curated styles.
• Sale for current deals.
• Reviews for product feedback and ratings.

Key Highlights

• Streamlined Access: Centralizes all personalized features for easy navigation.
• Interactive Features: Combines AR technology and customization for a tailored experience.
• Exclusive Offers: Provides direct access to sales and reviews for informed shopping.

The Pink Button is your ultimate hub for discovering and experimenting with makeup in the Sofiqe app.

Section 6: Allergy Management

The Sofiqe app includes a robust allergy management system, ensuring that your makeup experience is as safe as it is personalized. This feature is particularly beneficial for users with specific skin sensitivities or allergies, helping them make informed product choices.

Inputting Allergies

The allergy management system is activated during the Skin Wizard process in the Analysis Menu:

1. Initiate the Skin Wizard:
• Go to the Analysis Menu.
• Select the Skin Wizard to start your full skin and color analysis.
2. Specify Allergies:
• During the process, the app will prompt you to input allergies.
• Choose from a list of common allergens or manually enter any specific allergens.
3. Confirm and Save:
• Once your allergies are entered, the app automatically stores the information and applies it across all relevant features.

How It Works

1. Product Warnings:
• When viewing a product in the Shop Menu, the app will display a warning if the product contains any of your specified allergens.
• Example: A red alert stating "Check Ingredients" will appear near the product details.
2. Safe Product Recommendations:
• The app ensures that recommended products during the analysis process do not contain your allergens.
• Products flagged with allergens remain visible for transparency but include clear warnings. This allows flexibility if you're shopping for someone else or still wish to consider the product.
3. Ingredient Transparency:
• The app provides a detailed ingredient list for each product, so you can verify its suitability for your needs.

Updating Allergy Information

If your allergies change or you wish to add/remove allergens:

1. Revisit the Skin Wizard in the Analysis Menu.
2. Edit your allergy preferences during the wizard process.
3. Save the updated information, which will automatically apply to all product warnings and recommendations.

Why It’s Unique

The allergy management system in the Sofiqe app is a groundbreaking feature in the beauty industry:

• Personalized Safety: Ensures every recommendation is tailored to your specific needs.
• Enhanced Transparency: Keeps you informed with detailed product ingredient lists.
• Unmatched Flexibility: Allows you to explore flagged products while maintaining awareness of potential allergens.

By prioritizing your safety and convenience, Sofiqe redefines what it means to have a personalized makeup shopping experience.